We think you should expect more from us! Sure, delivering your ad to a scalable targeted online audience is important, but isn’t that the very least you should expect from your ad network?
We know that if we are going to be successful in differentiating ourselves, we are going to have to show you more. More ideas of how you can be leveraging your online budgets. More ‘out of the box’ ways to deliver your message. More strategies to cut thru the clutter of a crowded online marketing landscape.
At CPX Interactive, we have committed ourselves to shaking things up in 2011. There will be many more unveilings to come…but right now we wanted to introduce you to our new custom ad unit. We call it ‘The Slider.”
The Slider is an ad unit that opens and closes to expose any 300×250 ad you want to run. Just like any other 300×250 we serve, the Slider can incorporate flash, video or any other rich media strategy. You also have the ability to customize the ‘pull tab’ that appears on the publisher sight, which allows the user to ‘open’ and ‘close’ the ad.
Advertisers love this unit because it delivers: 1) simple interactivity, 2) something NEW and 3) significantly HIGHER CLICK/CONVERSION rates.
Publishers love this unit because it delivers: 1) new non-cannibalizing inventory to their website and 2) HIGHER CPMs.
If you got to this page by clicking on the Slider unit on our homepage, then you already know what the experience is like. If you are reading this before seeing the new unit, check out the sample on our website at www.cpxinteractive.com.
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